Formulating a strategy is still useful in an increasingly disruptive and unpredictable environment? Is innovation a strategic activity in companies and organizations? How to merge innovation and strategy?
Innovation currently has more strategic weight than ever. In other words, strategy must be more innovative every day.
A quick assessment to determine the situation in which a company or organization is, regarding its innovative culture and capacity for innovation.
If the organs of power of the company decide or should decide on innovation and strategy, in this 2nd part we are going to consider some different forms of corporate governance. Which means: Who is responsible for orchestrating innovation and strategy with short-term operations?
What is the future of innovation-driven growth?” Two driving waves of innovation are identified, although it is also emphasized that their effects will take time to materialize.
15 European countries are in the top 25. For Spain, the performance gap with the EU is getting bigger…
My thesis here is that, starting from a certain company size, harmonizing and integrating innovation, as well as medium- and long-term strategic issues, with daily operations in the short term is a problem that requires special attention.
Therefore, “orchestrate the company” will have the meaning of harmonizing and integrating both fronts: the short, medium and long term, to “sound” like a perfect “symphonic orchestra”, without dissonances and with “creativity” and “excellent” results. ”.
Starting a new company is an exciting process in which, from the beginning, should not miss innovation and agility.
A new company is actually transform a good idea into reality so that it generates benefits in the economic or social field and lasts over time. And it better be an innovative idea put into practice with agility.
It is a fairly generalized fact to believe that innovation starts with “ideas”. According to this hypothesis, ideas are first raised and then become innovations.
But experience shows that the most successful companies with the most innovative continuity tend to be those that start from a strategic perspective.
Innovate is to bring good ideas into reality, continuously and successfully. It means converting knowledge and ideas into new products or services, new or improved processes to obtain competitive advantages.
Any innovation can mean a radical leap, something that the market has never seen, or it can be incremental, taking an existing concept and improving, turning it into something new.
In both cases, innovation is the result of the process of managing a continuous flow of projects and programs that channels the necessary resources to bring them into a successful end.
Creating a new business is an exciting and passionate process that, from the beginning, should not miss two factors: innovation and agility.
A new company is to implement a good idea in the economic and / or social field, to generate profits and endure over time. 12 topics for active learning.
How we apply an innovation model in SMEs. Differences with large companies.
The activities to be carried out are essentially the same as in large companies, the differences are in resources, time and dedication. The Mittelstand.
When we talk about an innovation strategy, we can refer to different ways to get to build:
Trying to find out the future and explore the different scenarios that are most likely to occur.
Be aware of the increasingly accelerated changes in our entire environment, and prepare to adapt as quickly as possible.
Whether your company is small or large, your success in innovation will depend on having a suitable portfolio or pipeline of innovation projects and programs. And also, to manage it in an agile and efficient way.
A set of ideas, projects, and programs that the organization is managing as it would with a set of investments, in order to obtain explicit results and objectives focused on an innovation strategy.
Cosmetics and perfumery are mature and stable markets in terms of consumption, but with different developments depending on the segments and marketing channels. They show moderate growths on average, but continually generate changes and opportunities in new segments and in the analysed supply chain, with different ways of reaching the final consumer.
Beginnings: the supply chain. Extended supply chain. Innovation in supply chains. As an example we will see the cosmetics and perfumery sector and especially the alcoholic perfumery and fragrances.
This article features eight views or faces on innovation and agile innovation.
Innovation is a very used word and in many areas. Everyone seems to agree that it must be encouraged and that all companies and organizations should focus their strategy on innovation, especially SMEs and new companies.
But the concept that is being explained in these different areas does not always coincide. I think I should first clarify the concept that I am going to apply here to the word innovation, which, in any case, will be focused on action, that is, on the capabilities of the organization to act.
“we want to innovate, but it is difficult for us. We don’t get results.”
Why? What’s going on?
Our resources are limited, we are a medium / small company, but with no doubt, each one is competent in their field.
Our goal is to launch new products on a regular basis, to replace some low margin and very competitive prices ones. But the results are not good.
We try to formally advance with several projects, but all are delayed, and the launching times are not fulfilled.
Statistics are showing that the most productive economies are the ones with greater:
Innovation
and
Internationalization.
Both require knowledge, effort and some time to mature.
It’s the opposite of economies that compensate low productivity with low wages & salaries and speculation.
Economic system and productive economy
What are the objectives of the economic system?
