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New Agile Innovation course 2018. Accelerate innovation flow as a business strategy.

This course has been running since 2006. We are redesigning and perfecting it every year from the experiences with the participating companies and organizations.

Can be arranged on request for groups of 6 -15 people, from one or more companies or organizations.

Can be adapted to specific needs, and be presented between 16 and 24 hours, 2 full days or programmed for 4-6 sessions of 4 hours.

Our methodology includes meeting with companies before and after the course. First to agree with the priorities of the company, in fact, to ensure that their expectations and needs will be met.

The post meeting serves to guide and help participants to take full advantage in the implementation of concrete actions resulting from the course.

Innovation is a strategic process.

Innovation is not the result of genius, chance or luck, actually it is a process. Linked to strategy.

A management process in the centre of the company, improving growth, competitiveness and the creation of:

Innovation culture

Successfully innovating, managing continuously a flow of projects and programs to:

  • Innovate in products or services. Make something new.
  • New market positioning. Innovating value proposition to clients and market positioning.
  • Doing things differently. Innovate internal processes.
  • Change paradigm. Create a new “mental model”

Our innovation flow is normally formed by between 15 and 20 projects. Of these, some come to an end and others will not. Of which are completed, some will meet the original objectives and succeed and others also not.

All projects that have not continued or have not met expectations had costs, time and in some cases investments. Therefore lost resources to be recovered with other projects.

This course is what most helped us not to waste resources and significantly increase the % of final success…

I have returned to work after the course with new ideas and a great desire to take them forward.

I started again with high hopes of improving our results greatly.

Above all, it has helped us identify barriers, habits and paradigms that oppose innovation.

International experience to convey how to manage and improve the process:

Both the course and the additional support are based on international experience and excellence. There are many proven ideas to implement when you return to your organization. In addition, we help you identify barriers, habits and paradigms which are opposed to innovation


  • Structuring or improving the process of agile innovation with international experience, while improving performance
  • Reduce time to market
  • Reduce launching failures
  • Reduce losses in investments
  • Increase productivity of innovation process
  • Increase “new revenues”
  • Accelerate innovation flow driven by strategy
  • Organize and structure the generation and selection of ideas and oriented design.
  • Manage economic and strategic ‘intelligence’.
  • Listen to the ‘voice of customer’, analyse expectations and use of design tools. Design thinking. Kano and QFD.
  • Filter and select ideas, create ‘ business filters’ and move from ideas to projects
  • Manage projects and programs and the innovation funnel, using methodologies as PMBOK, tools as PRINCE2 and agile process SCRUM.
  • Manage risk, uncertainty, costs and resources of multiple projects.
  • Measure the innovation process. Using our Assessment Tool and the ‘innovation culture’ test.
  • How to remove barriers to innovation and knowledge, based on change management and work of high performance teams.

Course program:

  1. Innovation and performance. Creating value from the beginning. Initial self evaluation: Our innovation culture.
  2. Strategy & innovation. Structuring the process. The 9 key elements.
  3. Support processes: Organizing economical and strategic intelligence. Product strategy & portfolio management. Technology and Innovation stream management.
  4. Agile Innovation; Lean Processes. Innovation vs. continuous improvement, (Kaizen). Lean startup. Lean and agile tools.
  5. Open Innovation. Ideas and opportunities generation and selection. Voice of customer. Expectations. Tree of ideas and diagram of affinities . Questionnaire of KANO. QFD relations.
  6. Design and “Design Thinking”. Synthesize learning, quickly creating tests and prototypes. Differentiation and brand value. Test concepts with end users. The power of stories.
  7. Projects and program management. Projects, programs and funnel management, selection and prioritization. Methodologies PMBOK, tools: PRINCE2 and agile management SCRUM.
  8. Eliminating barriers. How to remove innovation barriers. Barriers coming from people, from organization and outside barriers. Organization maturity. Cultural and financial barriers: case of Spain.
  9. Knowledge management and intangibles. The invisible balance sheet. Knowledge: from tacit to explicit, managing the creation and use of knowledge. Facilitating the virtuous circle.
  10. How to measure innovation? Measures and performance indicators. Strategic system of measures. Use of Evaluation tool, 6 and 12 axes, to evaluate global innovation process. Taking actions.
  11. Innovation is a change. Management commitment. Culture and change management . The practical implementation of change. Process integration and integrated harmonic direction.
  12. Sustaining acquired improvements. Evaluation tool. Conclusions.


Francesc Guell is the owner of this site. He was CEO and director of international companies in specialty chemicals and pharmaceuticals. The last 12 years was associated with international consulting groups, providing advice and support to businesses on topics such as innovation and agile innovation processes, operational excellence, knowledge management, change management, strategy and integrated business management. Currently creates and presents courses and workshops on these topics. He graduated as a chemical engineer, postgraduate from ESADE Business School in Business Administration and Master in Knowledge Management. He participated in numerous programs, seminars and ESADE, IESE, EADA, APD and MCE (Management Centre Europe). He is author of articles, presentations and courses on innovation in strategic management, integrated business models, knowledge management, performance measurement, change management and excellence in business processes. See more in: Professional Profile